Reshuffle in BMW i and MINI Product Communications

Just a few minutes ago BMW posted on their official press web site one press release whose title is: “Reshuffle in BMW i and MINI Product Communications – Von Frankenberg takes over BMW i communications, Lampka takes over MINI communications.”

So now it’s official, Cypselus von Frankenberg, who previously was in charge of MINI communications, now will head up communications for the BMW i brand as of 1 September 2011. In this capacity von Frankenberg will report to Ralph Huber, Head of Technology Communications.

Beside this change, Andreas R. Lampka, currently spokesperson for the BMW X models, will head up communications for the MINI brand on 1 September 2011. In this new position, he will report to Michael Rebstock, Head of Product Communications.

As you probably know already, the BMW Group is one of the most successful manufacturers of automobiles and motorcycles in the world with its BMW, MINI and Rolls-Royce brands. The brand, as a global company, operates 25 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.

In 2010 the BMW Group sold 1.46 million cars and more than 110,000 motorcycles worldwide. The profit before tax for 2010 was euro 4.8 billion on revenues amounting to euro 60.5 billion. At the end of 2010, the BMW Group had a workforce of approximately 95,500 employees.

“The success of the BMW Group has always been built on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy. As a result of its efforts, the BMW Group has been ranked industry leader in the Dow Jones Sustainability Indexes for the last six years.”

Source: BMW
Source for featured image: Cartype